Monday, April 29, 2002


Provides single integrated environment for building websites and Internet applications for all major web technologies

San Francisco—April 29, 2002—Macromedia, Inc. (Nasdaq: MACR) today announced Macromedia Dreamweaver MX, a revolutionary product that enables developers to both design and code the full spectrum of solutions from websites to Internet applications, without compromising the market-leading product's approachability for simple HTML users. Dreamweaver MX combines the renowned visual layout tools of Dreamweaver, the rapid web application development features of Macromedia Dreamweaver UltraDev, and the extensive code editing support of Macromedia HomeSite, into one approachable and powerful development environment. Dreamweaver MX provides a complete, open solution for today's web technologies and standards, including accessibility and web services. A preview release of Dreamweaver MX is immediately available for download at
"Dreamweaver has long been known as the standard in visual authoring and now, with Dreamweaver MX, we are extending its leadership to powerful coding and application development," said Kevin Lynch, chief software architect, Macromedia. "Dreamweaver MX offers increased ease-of-use and productivity through strong cross-product integration across the MX family including ColdFusion MX; great support for the Microsoft .NET Framework and Java technology; and continued leading support for industry standards such as XHTML. It is the natural choice for web professionals."

Macromedia Dreamweaver MX is part of the new MX product family, including Macromedia Flash MX, Macromedia ColdFusion MX (see separate release), and Macromedia Fireworks MX (see separate release). Macromedia MX products deliver rich Internet applications across leading platforms and devices. The new tools share a consistent workspace and increased support for accessibility and usability. Macromedia Studio MX (see separate release) includes Macromedia Dreamweaver MX, Macromedia Flash MX, Macromedia FreeHand 10, Macromedia Fireworks MX, and a developer edition of Macromedia ColdFusion MX.

Since its debut in December 1997, Macromedia Dreamweaver has become the industry standard for professional web development. Dreamweaver currently holds approximately 80 percent of the professional web development tool market, according to NPD Intelect's February 2002 retail sales report, and more than 2.4 million web professionals rely on Dreamweaver products for web development. Due to its extensible nature, Macromedia Dreamweaver MX has already been embraced by industry leaders (see quote sheet).

"Macromedia Dreamweaver MX provides an approachable and productive environment for users ranging from beginning web authors to experienced application developers," said Kathy Quirk, senior analyst, Hurwitz Group. "The Dreamweaver environment's support for multiple server models and XML, combined with its open architecture foundation, enables Dreamweaver to integrate with leading solutions and technologies."

Dreamweaver MX combines ease and power in one integrated development environment for ColdFusion, HTML, XHTML, ASP, Microsoft ASP.NET, JSP, and PHP websites. The product enables complete control over code and design with precision layout tools and high-powered coding features like code hints, tag editors, extensible color coding, tag choosers, snippets, and code validation. The new integrated workspace, shared with Macromedia Flash MX and Fireworks MX, includes tabbed document windows, dockable panel groups, customizable toolbars, and integrated file browsing. Also, for the first time, Dreamweaver includes professional-quality, pre-built layouts and code, including site structures, forms, accessible templates, and JavaScript functions for client-side interactivity.

Dreamweaver MX unlocks the benefits of emerging standards and new web technologies with support for XML, web services, and extensive accessibility compliance to retrofit existing sites and build next-generation applications. Dreamweaver MX offers complete support for ColdFusion MX features including enhanced code editing and development capabilities, integrated debugging, and powerful visual layout and prototyping. The comprehensive integration between ColdFusion MX and Dreamweaver MX offers developers unprecedented productivity in building ColdFusion applications.

"FOXSports needs to constantly ensure our online content is as compelling as our television content, so we're always using the latest technologies to deliver a great user experience," said Adam Bain, vice president of production and development, "Dreamweaver MX, with new features such as support for secure FTP integration and code snippets, has not only made developing our web content and applications easier, but several other tools we used to require as part of our production process just aren't required anymore."

Dreamweaver MX is "Designed for Windows XP" and "Built for Mac OS X." For details of new features in Dreamweaver MX, visit


Companies to collaborate on development, sales, marketing, and technical support

San Francisco—April 29, 2002—IBM Corp. and Macromedia, Inc. (Nasdaq: MACR) today announced a strategic relationship that brings the Macromedia ColdFusion MX rapid server scripting environment (see separate release) to the IBM WebSphere Internet infrastructure software platform. As a result of this agreement, the large Macromedia developer community will have the option of developing and deploying ColdFusion MX applications on WebSphere. The agreement includes joint development, sales, marketing, and technical support activities to serve customers using the integrated IBM/Macromedia platform.

As part of the agreement, IBM will be the first J2EE platform provider company to resell ColdFusion MX for IBM WebSphere Application Server to customers worldwide through the IBM Passport Advantage licensing program. Macromedia will also offer the product through its own sales channels. Both companies will mobilize their sales forces and partner networks to offer solutions based on the combined capabilities of WebSphere and ColdFusion MX.

Macromedia also plans to enable Macromedia Dreamweaver MX, its development tool for building ColdFusion applications (see separate release), to integrate with IBM's WebSphere Studio development environment via Eclipse, an open-source development platform for fast and easy tool integration. Both Macromedia and IBM's support for Eclipse will enable developers to enjoy the best of both development environments within an open and unified application development platform.

The integration of ColdFusion MX and Dreamweaver MX with WebSphere will lower development and deployment costs and protect customer investments by allowing web developers to work in a consolidated environment. In addition, the combined solution will provide a powerful foundation for millions of business application developers seeking a way to take advantage of the J2EE platform.

"IBM's expanded relationship with Macromedia makes it possible for the Macromedia web developer community to deploy applications on WebSphere," said John Swainson, general manager, IBM Application and Integration Middleware Division. "Macromedia ColdFusion developers requiring enterprise-level reliability and performance will be able to take advantage of optimized deployment to WebSphere Application Server. In addition, IBM and Macromedia are working together to support industry standards such as J2EE, web services, and Eclipse to increase productivity for developers using the unique combined capabilities of Macromedia Dreamweaver and WebSphere Studio tools."

With this announcement, IBM extends their leadership in providing solutions that solve the integration challenges of all customers.

"Macromedia ColdFusion MX is a perfect complement to the WebSphere platform, as both are built to harness the inherent power of open standards, including J2EE and web services architectures," said Rob Burgess, chairman and CEO, Macromedia. "This partnership expands the reach of ColdFusion MX technology and offers customers a way to leverage their investments in the WebSphere platform."

Developers can use the new Macromedia Flash Remoting, built into ColdFusion MX, to connect applications running in the Macromedia Flash Player to server-side business logic and data, enabling the creation of rich Internet applications that combine the responsiveness and functionality of client/server applications with the reach and low cost deployment of the Internet. ColdFusion MX for IBM WebSphere Application Server allows organizations to harness the power of rich Internet applications in conjunction with new or existing Java and .NET Framework applications and components.

ColdFusion MX for IBM WebSphere Application Server will be available in the third calendar quarter of 2002 from IBM via the Passport Advantage licensing programs and from Macromedia via the Macromedia Volume Licensing Program and other Macromedia distribution channels. For more information, visit


ColdFusion MX for Sun ONE Application Server brings rapid development to the J2EE Platform

Santa Clara and San Francisco, Calif.,—April 29, 2002 Sun Microsystems, Inc. and Macromedia, Inc., have entered into a strategic agreement that will offer web developers more choice by enabling them to combine the rapid application development capabilities of Macromedia ColdFusion MX (see separate release) with the scalability and reliability of the Sun ONE platform. Through the combined expertise of the two companies, web developers will now be able to easily integrate their ColdFusion based applications with the Sun ONE Application Server. ColdFusion developers and Java 2 Platform, Enterprise Edition (J2EE) developers can use ColdFusion MX to share Java objects - which will dramatically increase development productivity and lower costs across IT organizations.

As part of this agreement, Sun and Macromedia are collaborating on the development of ColdFusion MX for the Sun ONE Application Server, a new product that will enable customers to build and deploy ColdFusion applications on the Sun ONE Application Server. The companies will also jointly execute sales and marketing activities for the product.

"Thousands of customers rely on the standards-based Sun ONE platform to power their mission-critical applications and services," said Patricia C. Sueltz, executive vice president, Sun Software, Sun Microsystems, Inc. "The integration of ColdFusion MX with the highly scalable and reliable Sun ONE Application Server will further enable companies to rapidly create new applications and services using the J2EE platform."

"Macromedia ColdFusion MX and the Sun ONE platform are both designed to help businesses harness the power of standards-based technology," said Rob Burgess, chairman and CEO, Macromedia. "This alliance expands the reach of ColdFusion MX technology and offers customers a way to leverage their investments in the Sun ONE platform."

Additionally, developers will be able to use the new Macromedia Flash Remoting, built into ColdFusion MX, to connect applications running in the Macromedia Flash Player to server-side business logic and data. ColdFusion MX for Sun ONE allows organizations to realize the benefit of using rich Internet applications to deliver a more compelling user experience to both browsers and devices.